Nowadays there is a certain sense of impunity among us when it comes to downloading certain copyrighted material from the Internet such as music, films or tv series mainly. 

On the one hand, I believe that we must be aware of what we are doing, because there is a lot of people working on the industry, and their job may be put at risk to a certain extent.

But on the other hand, film and music industry must adapt their strategies and change their approach regarding modern technologies in a yet ‘not so new’ (and I want to make a remark at that point) distribution network. The industry cannot simply sit and watch and then complain about it. 

For instance, there are different services like iTunes, Netflix, Hulu, Pandora or Spotify to name a few, that offer an incredible amount of material over the Internet either paying a monthly fee or under a pay-per-view (PPV) service. 

In conclusion, I believe that both users and industry have to make an effort in order to change their approach to new technologies and their possibilities.